Obviously, with just 8 games remaining, the playoffs are out of reach. I expect the rest of the season will be pushing for a positive "the team is improving" narrative that helps grease the rails for season tickets next year.
It's going to be a hard sell, in my opinion. Wherever I work, I tend to be the "soccer guy." My latest job (well, most of my jobs) has me working with a very large group (think 100s). There are casual sports fans that might go to a game or two as well as "Ohio sports guy" that is curious.
They are not enthusiastic about buying a ticket.
Something that popped up in a conversation recently that happens quite a bit is the "quality" aspect of the game. Anyone that has a passing interest in the sport mentions how it looks like high school (or rec league).
Last weekend's game was a terrible advertisement for MLS/Columbus Crew. The game was not good! It's funny and perhaps ironic that the biggest criticism I hear about going to Crew games is the level of play and not the stadium experience. In my decade of writing about this team and being the token "soccer guy" at work, nobody with passing interest in the Crew has ever been critical of the stadium or experience.
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