Wednesday, October 26, 2022

Soccer Viewership: OCT 18-24

Club America and the Liga MX playoffs once again prove to be very popular for 2022 Apertura. 

Highlights/Lowlights:

America's two-legged series vs Toluca was a big hit with around a total of 3.7m viewers over the games.

• Fox Deportes and FS1 getting in on Liga MX action. 635k for Monterrey v Pahuca + 122k on FS1.

• MLS playoffs are in full swing. Mid-200s for MLS is something they will take right now. The league is down a bit from last season on pay-TV. Three games left.

• The PL topped 900k with United v Chelsea. That's always going to be a big draw. The rest of the matches hit around the league average.

• Safe to say "Major Leeds Soccer" is over. Only 73k tuned in to watch them take on Fulham. 

• 49! soccer programs last week. A lot.

• Of note: Women's World Cup draw at 2 AM EST pulled 100k.

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US TV Viewership: Soccer Programs Oct 18-24
PREMIER LEAGUE
LIGA MX
MAJOR LEAGUE SOCCER
Viewers (000)Event/GameNetworkDate
1,805LIGA MX SAT: SF: AMERICA / TOLUCAUNIVISION10/22
1,689LIGA MX WED: SF: TOLUCA / AMERICAUNIVISION10/19
912NBC PREMIER LEAGUE: MAN UNITED V CHELSEANBC10/22
652LIGA MX SAT: SF: AMERICA / TOLUCATUDN10/22
635LIGA MX PLAYOFFS: SF:MONTERREY VS PACHUCAFOXD10/23
604LIGA MX L: SF: TOLUCA / AMERICATUDN10/19
543FUTBOL CENTRAL PT SATUNIVISION10/22
508LIGA MX L: SF: PACHUCA / MONTERREYTUDN10/20
481PREMIER LEAGUE L: NEWCASTLE/TOTTENHAMUSA10/23
339PREMIER LG LIVE STUDIOUSA10/23
314PREMIER LEAGUE L: CRYSTAL PALACE/EVERTONUSA10/22
295PREMIER LEAGUE L: LIVERPOOL/NOTTINGHAMUSA10/22
288PREMIER LG LIVE STUDIOUSA10/22
266MLS PLAYOFFS            L: AUSTIN FC/FC DALLASESPN10/23
253MLS PLAYOFFS L: CONF SEMI:PHIL/CINCINNATIFS110/20
248MLS PLAYOFFS            L: MONTREAL/NYC FCESPN10/23
247PREMIER LEAGUE L: LEICESTER/WOLVESUSA10/23
223MLS PLAYOFFS L: CONF SEMI:LAFC/LA GALAXYFS110/20
223PREMIER LG LIVE STUDIOUSA10/22
214PREMIER LEAGUE L: CHELSEA/BRENTFORDUSA10/19
200PREMIER LEAGUE L: BOURNEMOUTH/WEST HAMUSA10/24
189FUTBOL CENTRAL LTUDN10/19
188LA LIGA    L: REAL MADRID/SEVILLAESPND10/22
179PREMIER LEAGUE L: NOTTINGHAM/BRIGHTONUSA10/18
177PREMIER LEAGUE L: ASTON VILLA/FULHAMUSA10/20
170PREMIER LG LIVE STUDIOUSA10/18
170PREMIER LG LIVE STUDIOUSA10/20
164PREMIER LG LIVE STUDIOUSA10/19
152PREMIER LG LIVE STUDIOUSA10/23
149PREMIER LG LIVE STUDIOUSA10/24
142LA LIGA    L: ELCHE/REAL MADRIDESPND10/19
137LIGA PREMIER: CHELSEA VS MAN UNITEDUNIVERSO10/22
124PREMIER LEAGUE GOAL ZONEUSA10/23
122LIGA MX L: SF2: MONTERREY/CF PACHUCAFS110/23
107LA LIGA    L: FC BARCELONA/VILLARREALESPND10/20
100DRAW-FIFA WWC 23 PRE LFS110/21
82PREMIER LG LIVE STUDIOUSA10/22
81FUTBOL CENTRAL PT SATTUDN10/22
78LA LIGA    L: REAL BETIS/ATLETICO MADRIDESPND10/23
73PREMIER LEAGUE L: FULHAM/LEEDSCNBC10/23
72FUTBOL CLUB LTUDN10/21
71LIGA MX PREVIAFOXD10/23
70LIGA MX EN 60TUDN10/23
64LIGA MX EN 60TUDN10/23
53UEFA EUROPA LEAGUE L: ARSENAL / PSVTUDN10/20
49LIGA MX EN 60TUDN10/23
48FUTBOL PICANTE      LESPND10/23
45MLS PLAYOFFS  L: AUSTIN FC/FC DALLASESPND10/23
33LIGA MX EN 60TUDN10/23

sources: showbuzzdaily, spoilertv, helltown (analysis)

Wednesday, October 19, 2022

Soccer Viewership: OCT 11-17

A full slate of 40 soccer things on TV highlights a busy week that featured the Liga MX Playoffs.

Highlights/Lowlights:

• America's team - Club America tops the chart again. The Univision broadcast of their match against Puebla pulled 1.2m + another chunk on TUDN.

• On the Eng-lang side, Manchester City vs Liverpool did very well at 831k. The match was one of the best of the year and will likely go a long way to bringing in more viewership ahead of the World Cup.

• MLS playoffs also got started last week. The match on ABC pulled 452k which is slightly up from last year. Over on ESPN they pulled a disappointing 173k, down from LY. Combined, MLS is down -9% YOY on the weekend on ABC/ESPN.

• Over on FS1 MLS did not do all that great against the NFL's Monday Night Football. Down nearly 40% YOY.

Wrexham's FA Cup match on ESPN2 was a bit of a surprise but did manage to pull 89k (0.04). The replay was yesterday and I'll have numbers later today. The number is notable because it's 5th division soccer in another country. Pretty amazing journey so far.

• ESPN Deportes coverage of Real Madrid and Barcelona returned to a good number of 370k. Would like to see it on "big" ABC. I'm guessing 1+ million at least.

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US TV Viewership: Soccer Programs Oct 11-17
PREMIER LEAGUE
LIGA MX
MAJOR LEAGUE SOCCER
Viewers (000)Event/GameNetworkDate
1,153LIGA MX SAT: QF: AMERICA / PUEBLAUNIVISION10/15
831PREMIER LEAGUE L: MAN CITY/LIVERPOOLUSA10/16
696NBC PREMIER LEAGUE: EVERTON/TOTTENHAMNBC10/15
625LIGA MX L: QF: TIGRES / PACHUCATUDN10/13
588LIGA MX L: QF: PACHUCA / TIGRESTUDN10/16
514LIGA MX L: QF: TOLUCA / SANTOSTUDN10/13
496FUTBOL CENTRAL PT SATUNIVISION10/15
452MLS PLAYOFFS: AUSTIN FC V RSLABC10/16
385PREMIER LEAGUE L: NEWCASTLE/MANC UNITEDUSA10/16
372LIGA MX SAT: QF: AMERICA / PUEBLATUDN10/15
370LA LIGA    L: REAL MADRID/BARCELONAESPND10/16
356PREMIER LG LIVE STUDIOUSA10/16
301PREMIER LEAGUE L: NOTTINGHAM/WOLVESUSA10/15
224PREMIER LG LIVE STUDIOUSA10/15
219PREMIER LEAGUE L: CPALACE/LEICESTERUSA10/15
211PREMIER LEAGUE GOAL ZONEUSA10/16
173MLS PLAYOFFS L: MONTREAL/ORLANDOESPN10/16
162PREMIER LG LIVE STUDIOUSA10/15
138MLS PLAYOFFS L: ROUND 1:DALLAS/MINNESOTAFS110/17
136PREMIER LEAGUE L: BRIGHTON/BRENTFORDUSA10/14
133MLS PLAYOFFS L: ROUND 1:NYCFC/INTER MIAMIFS110/17
128PREMIER LG LIVE STUDIOUSA10/16
118FUTBOL MLS SAT: LA GALAXY / NASHVILLE SCTUDN10/15
109UEFA EUROPA LEAGUE 1: MAN UNITED / OMONOIATUDN10/13
99PREMIER LG LIVE STUDIOUSA10/15
94FUTBOL CENTRAL LTUDN10/13
89FA CUP SOCCER    L: BLYTH/WREXHAMESPN210/15
86FUTBOL CENTRAL LTUDN10/16
83LA LIGA    L: ESPANYOL/VALLADOLIDESPND10/16
83MLS PLAYOFF RD 1: FC DALLAS VS MINNESOTAFOXD10/17
74LIGA MX EN 60TUDN10/16
61LIGA MX EN 60TUDN10/16
61UEFA EUROPA LEAGUE L: BODO GLIMT / ARSENALTUDN10/13
59LIGA MX L: QTR 2:SANTOS LAGUNA/TOLUCAFS110/16
59LIGUE 1 – L: PARIS SAINT GERMAIN V MARSEILLEBEIN ESP10/16
58LIGA MX EN 60TUDN10/15
54FUTBOL CENTRAL PT SATTUDN10/15
47LIGUE 1 – L: PARIS SAINT GERMAIN VS. MARSEILLEBEIN10/16
45MLS PLAYOFFS  L: CF MONTREAL/ORLANDOESPND10/16
35MLS PLAYOFFS  L: AUSTIN FC/REAL SALT LAKEESPND10/16
29LIGA MX EN 60TUDN10/17

sources: showbuzzdaily, spoilertv, helltown (analysis)