Wednesday, March 22, 2023

Soccer Viewership: MAR 14-20

Liga MX's marquee matchup between Chivas and Club America brings in an impressive number.

Highlights/Lowlights:

1. A big 1.3m for Chivas v. Club America followed by a big 1.2m for Tigres v. Monterrey highlights a huge Saturday night for Univision and Telemundo. Simulcasts pushed both of these up around 1.5m.

2. No NBC game last week for the PL. YOY the league is hanging in at +3% on USA.

3. La Liga pulls 538k for Barcelona and Real on ESPND. That's more or less the ceiling for the league on this network. I'd like to see the game get pushed to ABC or ESPN. I'm fairly certain it pulls 1.5m or so.

4. Concacaf Champions League is invisible on Eng-lang (FS1/2) but pulls a few numbers on TUDN. Even the non-Liga MX games. Speaking of, a Guatemalan league game showed up this week on FOXD.

4a. If you combine FS2 and TUDN Austin's loss to Violette pulled about 160k, which is kinda humorous in a mean way towards Austin (people wanted to see them lose).

5. MLS slipped below 300k this week. No doubt due to Apple's Season Pass. FOX is only down about 90k from this time last year, so I'm sticking to Season Pass having around 50-100k subs.

6. UEFA Champions League match between Real and Liverpool on Univision was solid, 917k.

-------------

US TV Viewership: Mar 14 - Mar 20
PREMIER LEAGUE
LIGA MX (Mexican Soccer)
MAJOR LEAGUE SOCCER
Viewers (000)Event/GameNetworkDate
1,272FUT-EST-CHIVAS-TEL-UNVSO: CHIVAS/AMERICATEL3/18
1,180LIGA MX EF SAT: TIGRES/MONTERREYUNIVISION3/18
917UEFA CHAMPS LEAGUE: REAL/LIVERPOOLUNIVISION3/15
579LIGA MX EF SAT: CRUZ AZUL/ATLETICOUNIVISION3/18
552PREMIER LEAGUE L: CRYSTAL PALACE/ARSENALUSA3/19
538LA LIGA    L: FC BARCELONA/REAL MADRIDESPND3/19
471PREMIER LEAGUE L: TOTTENHAM/SOUTHAMPTONUSA3/18
407LIGA MX SAT: TIGRES / MONTERREYTUDN3/18
400PREMIER LEAGUE L: EVERTON/CHELSEAUSA3/18
302PREMIER LG LIVE STUDIOUSA3/18
286PREMIER LG LIVE STUDIOUSA3/19
282MLS SOCCER: SEATTLE/LAFCFOX3/18
244UEFA CHAMPIONS LEAGUE: REAL V LIVERPOOLTUDN3/15
244PREMIER LG LIVE STUDIOUSA3/19
236LIGA PREMIER - SUN: NEWCASTLE/NOTTINGHAMTEL3/19
227CONCACAF CHAMPIONS L: PACHUCA/MOTAGUATUDN3/16
204PREMIER LG LIVE STUDIOUSA3/18
203PREMIER LEAGUE L: NEWCASTLE/NOTTINGHAMUSA3/17
192PREMIER LG LIVE STUDIOUSA3/15
169PREMIER LEAGUE L: BRENTFORD/SOUTHAMPTONUSA3/15
166CONCACAF CHAMPIONS L: LAFC / ALAJUELENSETUDN3/15
165CONCACAF CHAMPIONS L: QF: ATLAS V OLIMPIATUDN3/14
163CONCACAF CHAMPIONS L: QF: ORLANDO / TIGRESTUDN3/15
161FUT-EST-CHIVAS-TEL-UNVSO: CHIVAS VS AMERICAUNIVERSO3/18
152PREMIER LEAGUE GOAL ZONEUSA3/18
143LIGA MX L: QUERETARO / JUAREZTUDN3/19
126UEFA CHAMPIONS LEAGUE 1: MAN CITY V LEIPZIGTUDN3/14
119MISION EUROPA LTUDN3/16
103PREMIER LEAGUE GOAL ZONEUSA3/17
99CONCACAF CHAMPIONS L: N/ATUDN3/16
98LA LIGA    L: GETAFE/SEVILLAESPND3/19
93FUTBOL ESTEL CHIVAS EXTRAUNIVERSO3/18
91LIGA MX L: PUEBLA / ATLASTUDN3/17
90CONCACAF CHAMPIONS: AUSTIN FC / VIOLETTETUDN3/14
86CONCACAF CHAMP LEAGUE:AUSTIN FC/VIOLETTEFS23/14
79UEFA EUROPA LEAGUE 1: ARSENAL V SPORTINGTUDN3/16
79LIGA PREMIER: CHELSEA VS EVERTONUNIVERSO3/18
70MEXICAN FIRST DIVISION: CLUB TIJUANA/TOLUCAESPND3/17
69LA LIGA L: ATLETICO DE MADRID/VALENCIAESPND3/18
52FUTBOL CENTRAL LTUDN3/19
43LA LIGA    L: OSASUNA/VILLARREALESPND3/19
35LIGA DE GUATEMALA: DEP IZTAPA VS XELAJUFOXD3/19

sources: showbuzzdaily, spoilertv, helltown (analysis)

----------

Wednesday, March 15, 2023

Soccer Viewership: MAR 7-13

Liga MX and the UEFA Champions League top the table this week.

Highlights/Lowlights:

• Club America continues its reign as the most popular club in the United States.

• PSG and Bayern brought the star power and 1.4m total between CBS and Univision. A reminder that Paramount+ also carries these events live. Impressive number altogether.

• MLS showcased a couple of their new(ish) clubs in Charlotte and Atlanta on FOX. Numbers are more or less in line with previous seasons on the network which has me wondering how many are watching on Apple Season Pass. I can tell by the drop in the 18-49 numbers that there may be somewhere around 20-30k over there.

• Premier League numbers on USA Network remain strong; up 5% YOY to date. No match on broadcast this week.

Liga MX is down -8% on TUDN YOY to date. They had a slow start last Spring but caught up, so it'll be interesting if they can pull that off again. Important to note that Univision games are simulcast on TUDN.

• La Liga, again, is hitting a solid stride. 321k this week on ESPND. As mentioned last week. La Liga is the most watched thing on the network.

• Concacaf Champions League also got going last week. As normal, Eng-lang games do poorly. Span-lang games are a few ticks below Liga MX games on TUDN.

----------

US TV Viewership: Mar 7 - Mar 13
PREMIER LEAGUE
LIGA MX (Mexican Soccer)
MAJOR LEAGUE SOCCER
Viewers (000)Event/GameNetworkDate
1,133LIGA MX SAT 2: TIGRES/AMERICAUNIVISION3/11
888LIGA MX SAT: CRUZ AZUL/UNAMUNIVISION3/11
862UEFA CHAMP LEAGUE-RD16: BAYERN/PSGCBS3/8
775UEFA CHAMP LEAGUE-RD16: CHELSEA/DORTMUNDCBS3/7
590UEFA CHAMP LEAGUE: BAYERN/PSGUNIVISION3/8
547LIGA MX EF SAT: ATLAS/LEONUNIVISION3/11
490PREMIER LEAGUE L: CHELSEA/LEICESTERUSA3/11
455PREMIER LEAGUE L: MANCITY/CRYSTAL PALACEUSA3/11
419PREMIER LEAGUE L: LIVERPOOL/BOURNEMOUTHUSA3/11
418LIGA MX SAT 2: TIGRES UANL / AMERICATUDN3/11
410PREMIER LEAGUE L: WOLVES/NEWCASTLEUSA3/12
393PREMIER LG LIVE STUDIOUSA3/11
373LIGA MX SAT: CRUZ AZUL / UNAMTUDN3/11
349PREMIER LG LIVE STUDIOUSA3/12
323MLS SOCCER: CHARLOTTE/ATLANTAFOX3/11
321LA LIGA    L: ATHLETIC CLUB/FC BARCELONAESPND3/12
300PREMIER LEAGUE L: ASTON VILLA/WEST HAMUSA3/12
297PREMIER LG LIVE STUDIOUSA3/11
293LIGA MX L: PUEBLA / GUADALAJARATUDN3/10
289LIGA PREMIER - SUN: NEWCASTLE/WOLVESTEL3/12
229PREMIER LG LIVE STUDIOUSA3/12
226PREMIER LEAGUE GOAL ZONEUSA3/11
191CONCACAF CHAMPIONS L: C.D. OLIMPIA  V. ATLASTUDN3/8
182LIGA MX EF SAT: ATLAS VS LEONTUDN3/11
180CONCACAF CHAMPIONS L: TIGRES /ORLANDOTUDN3/7
164UEFA CHAMPIONS LEAGUE: R16: FC BAYERN/PSGTUDN3/8
149PREMIER LEAGUE GOAL ZONEUSA3/12
134CONCACAF CHAMPIONS: QF: MOTAGUA V PACHUCATUDN3/9
117PREMIER LG LIVE STUDIOUSA3/11
101CONCACAF CHAMPIONS L: VANCOUVER/CD ESPANATUDN3/8
98CONCACAF CHAMPIONS: QF:ALAJUELENSE V LAFCTUDN3/9
86LA LIGA    L: VILLAREAL/REAL BETISESPND3/12
83CONCACAF CHAMPIONS L: ALIANZA FC / PHILATUDN3/7
80UEFA CHAMPS LEAGUE: R16: CHELSEA V DORTMUNDTUDN3/7
79CONCACAF CHAMPIONS: TAURO VS. LEONTUDN3/8
77CONCACAF CHAMP LEAGUE LFS13/7
76LIGA PREMIER: CRYSTAL PALACE VS MAN CITYUNIVERSO3/11
71MISION EUROPA LTUDN3/8
68LA LIGA    L: SEVILLA/ALMERIAESPND3/12
67LIGA MX L: PACHUCA / MONTERREYTUDN3/12
64ESPN FOOTBALL CENTER   LESPND3/12
55LA LIGA    L: REAL MADRID/ESPANYOLESPND3/11

sources: showbuzzdaily, spoilertv, helltown (analysis)

----------