Sunday, December 20, 2020

2020 US Cable Viewership Averages, by Tournament/League

Since we are only 12 days away from the end of calendar year 2020, here are the viewership averages for soccer matches by tournament/league on cable television in the United States.

Figures in viewership (Average, Median) are in 000's. 

I'll have a few important housekeeping notes under the table.

CONCACAF Champs League33635316
English Premier League326308158
UEFA Champions League22219747
FA Cup2162064
Mexican NT19117611
Copa por Mexico1551536
UEFA Super Cup1521521
UEFA Nations League13813820
Copa MX13212012
Soccer Friendly1241241
UEFA Europa League121839
La Liga1109519
Serie A999023
LigaMX - Women971023
Women's Super League89903
International Friendly68681
Ligue 167671
  • These are games only, no studio shows.
  • Sorted by Average Viewership
  • Games not falling in the top 150 cable shows on the day they aired are not included (it is very few).
  • This looks at games across all cable networks. ESPN has the largest net, something like 90 million homes. It carries MLS, FA Cup, USMNT for example. TUDN, which carries almost all Liga MX games, is only in about 45 million homes.
  • REMINDER: These is games on United States cable only. No traditional broadcast figures (ABC, NBC, FOX) are included. Those numbers live in their own universe. 
  • Streaming numbers for sports are not significant enough to move these numbers much as a %.

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