Liga MX's Saturday night soccer continues to top my weekly ratings.
Highlights/Lowlights:
• The Chelsea v Club America exhibition didn't pull quite as much as a Liga MX would on Univision. Still, it landed second this week.
• The MLS big ABC match fell a bit flat (-20%/100k off this year's average on ABC). Neither Atlanta nor Orlando provide anything interesting outside of fans close to MLS.
• Women's EURO is moving along well. They are back up over 160k as far as average viewership. With the knockouts still to come, the tournament may still hit my projection of 200-300k.
• MLS on ESPN hit their 2022 avgs this week but they were virtually non-existent on Span-lang simulcasts.
YOY Pay-TV
+1% Liga MX on TUDN (+4 over 2020)
-19% MLS on FS1 (-7 vs 2020)
-24% MLS on ESPN (flat vs 2020)
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| US TV Viewership: Soccer Programs July 12-18 |
| | | |
| Viewers (000) | Event/Game | Network | Date |
| 664 | LIGA MX EF SAT: ATLAS V CRUZ AZUL | UNI | 7/16 |
| 482 | FUTBOL CENTRAL: CHELSEA V AMERICA | UNI | 7/16 |
| 376 | MAJOR LEAGUE SOCCER: ATLANTA V ORLANDO | ABC | 7/17 |
| 283 | MLS REGULAR SEASON: NYRB V NYC | ESPN | 7/17 |
| 250 | UEFA WOMENS EURO: SWITZER/NETHERLANDS | ESPN | 7/17 |
| 241 | LIGA MX SUN: TIGRES UANL/ TIJUANA | TUDN | 7/17 |
| 237 | LIGA MX EF SAT: ATLAS/ CRUZ AZUL | TUDN | 7/16 |
| 215 | MLS REGULAR SEASON L: MINNESOTA/SKC | ESPN | 7/13 |
| 210 | UEFA WOMENS EURO L: GERMANY/SPAIN | ESPN2 | 7/12 |
| 209 | UEFA WOMENS EURO L: ITALY/BELGIUM | ESPN2 | 7/18 |
| 187 | UEFA WOMENS EURO: NETHERLANDS/PORTUGAL | ESPN2 | 7/13 |
| 171 | CONCACAF WOMENS CHAMPS L: USA/ CANADA | TUDN | 7/18 |
| 167 | LIGA MX L: CLUB ATLETICO/ MONTERREY | TUDN | 7/17 |
| 161 | LIGA MX L: PUEBLA / LEON | TUDN | 7/15 |
| 144 | UEFA WOMENS EURO L: SWEDEN/SWITZERLAND | ESPN2 | 7/13 |
| 143 | MAJOR LEAGUE SOCCER L: CREW/CINCINNATI | FS1 | 7/17 |
| 143 | UEFA WOMENS EURO L: DENMARK/SPAIN | ESPN2 | 7/16 |
| 125 | UEFA WOMENS EURO L: AUSTRIA/NORWAY | ESPN2 | 7/15 |
| 99 | LIGA MX: JUAREZ VS QUERETARO | FOXD | 7/15 |
| 95 | FUTBOL CENTRAL L | TUDN | 7/17 |
| 95 | UEFA WOMENS EURO L: ITALY/ICELAND | ESPN2 | 7/14 |
| 90 | UEFA WOMEN EURO CUP L: DINARMARCA/ESPANA | TUDN | 7/16 |
| 65 | MAJOR LEAGUE SOCCER TUE: AUSTIN/HOUSTON | TUDN | 7/12 |
| 55 | FUTBOL CENTRAL PT SAT | TUDN | 7/16 |
| 29 | FUTBOL PICANTE | ESPND | 7/17 |
sources: showbuzzdaily, spoilertv, helltown (analysis)
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Leaderboards for Eng-lang viewership YTD. Pay-TV includes live streaming services such as YouTubeTV and Hulu.
| 000s | Program - Broadcast | # | | 000s | Program - Pay TV | # |
| 964 | UEFA Champions League | 14 | | | | |
| 874 | Premier League | 10 | | | | |
| | | | 869 | World Cup Qualifier - C | 3 |
| | | | 581 | USMNT | 2 |
| 484 | FA Women's Super Leag | 1 | | | | |
| 465 | MLS - ABC | 7 | | | | |
| 438 | USWNT | 1 | | | | |
| 437 | MLS - FOX | 4 | | | | |
| 434 | Bundesliga | 1 | | | | |
| | | | 423 | Premier League | 81 |
| 409 | NWSL | 4 | | | | |
| 396 | La Liga | 1 | | | | |
| | | | 394 | CONCACAF Nations Lea | 1 |
| | | | 292 | World Cup Qual - UEFA | 4 |
| | | | 266 | Bundesliga | 1 |
| | | | 239 | USWNT | 4 |
| | | | 237 | MLS - ESPN | 18 |
| | | | 231 | EPL - Studio | 110 |
| | | | 195 | World Cup Qualifier - PO | 1 |
| | | | 165 | UEFA Women's Euro | 15 |
| | | | 164 | UEFA Nations League | 16 |
| | | | 156 | General Soccer | 10 |
| | | | 155 | Concacaf Champions Leag | 7 |
| | | | 149 | MLS - FS1 | 17 |
| | | | 133 | USL | 3 |
| | | | 118 | FIFA Club World Cup | 1 |
| | | | 115 | CONCACAF U20 | 3 |
| | | | 37 | Ligue 1 | 2 |
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Thank you for reading. Any questions email: ljbaby654 (at) gmail.
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