Wednesday, May 5, 2021

Cable Soccer Viewership, Apr 27-May 3

Week 18 of  2021 is in the books and with it, we saw something a little bit different - the supporter protests at Old Trafford. NBCSN stuck with the studio during the event. It drew the highest rating and viewership of the week (0.20 / 522k) which makes it the 9th highest Premier League program on the year.

Some other quick call outs - 

• TUDN viewership is good for "big club" Mexican teams during these late-round Concacaf matches. FS1 pull much less interest, which suggests that English-speaking MLS fans aren't too interested.

• The match between LAFC and Houston Dynamo was on a bunch of places (Univision, Twitter, TUDN) so it wasn't terribly surprising the match on TUDN did not make the top 150 rated shows on Saturday.

• NBC would have much rather the match between Manchester United and Liverpool been played as scheduled. Both teams can pull better than 500k (particularly United who practically own the top 20 soccer games on cable) so I'm sure there are a few sponsors/advertisers upset. That was the point, however, of the protest.

• Light week of MLS league play but that changes this coming weekend... Saturday, LAFC v LA Galaxy play on Fox, and then an ABC doubleheader on Sunday. It's as big a showcase for MLS as I've seen in recent years and it's very important for the league to have hits on each if they want a better TV deal.

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US Cable Viewership: Soccer Programs Apr 27 - May 3
Viewers (000)Event/GameNetworkDate
552PREMIER LG LIVE STUDIONBCSNMay 2, 21
433LIGA MX PT SUN: UNAM VS AMERICATUDNMay 2, 21
406CONCACAF CHAMPIONS L: PORTLAND / AMERICATUDNApr 28, 21
366PREMIER LEAGUE L: SHEFFIELD/TOTTENHAMNBCSNMay 2, 21
359PREMIER LEAGUE L: ARSENAL/NEWCASTLENBCSNMay 2, 21
314UEFA CHAMPIONS LEAGUE: REAL VS CHELSEATUDNApr 27, 21
285MAJOR LEAGUE SOCCER L: SEATTLE/LA GALAXYFS1May 2, 21
283MLS REGULAR SEASON      L: NASHVILLE/MIAMIESPNMay 2, 21
279PREMIER LEAGUE L: LEEDS/BRIGHTONNBCSNMay 1, 21
277PREMIER LG LIVE STUDIONBCSNMay 2, 21
250PREMIER LEAGUE L: LIVERPOOL/LEEDSNBCSNApr 19, 21
245LIGA MX L: FC JUAREZ / TOLUCATUDNApr 30, 21
236UEFA CHAMPIONS LEAGUE: REAL VS CHELSEATUDNApr 28, 21
233LIGA MX SATTUDNMay 1, 21
223CONCACAF CHAMPIONS L: TORONTO/CRUZ AZULTUDNApr 27, 21
217LALIGA SANTANDER MRQ-L: VALENCIA V BARCABEIN ESPMay 2, 21
208LIGA MX L: NECAXA / ATLASTUDNApr 30, 21
194PREMIER LEAGUE L: MAN CITY/CRYSTAL PALACENBCSNMay 1, 21
193CONCACAF CHAMPIONS L: N/ATUDNApr 28, 21
180PREMIER LEAGUE GOAL ZONENBCSNMay 2, 21
168PREMIER LG LIVE STUDIONBCSNMay 1, 21
157LIGA MX: MONTERREY VS MAZATLANFOX DEPMay 1, 21
156LIGA MX L: CLUB ATLETICO SAN LUIS V PACHUCATUDNApr 29, 21
152CONCACAF CHAMP LEAGUE L: QF1:ATL/PHILFS1Apr 27, 21
134MISION EUROPA LTUDNApr 27, 21
133MISION EUROPA LTUDNApr 28, 21
131CONCACAF CHAMP LEAGUE L: QF1:PDX/AMERICAFS1Apr 28, 21
130LALIGA SANTANDER MRQ-L: REAL VS. OSASUNABEIN ESPMay 1, 21
129LIGA MX L: LEON / FC JUAREZTUDNApr 19, 21
127FUTBOL CENTRAL LTUDNMay 2, 21
120PREMIER LEAGUE GOAL ZONENBCSNApr 19, 21
104CONCACAF CHAMP LEAGUE LFS1Apr 27, 21
101LIGA MX: SANTOS VS PUEBLAFOX DEPMay 2, 21
100MISION EUROPATUDNApr 27, 21
100FUT-EST-CHIVAS-TEL-UNVSO: GUAD VS TIGRESUNIVERSOMay 1, 21
96LINEA DE CUATRO LTUDNMay 3, 21
93LIGA MX L: LEON / QUERETAROTUDNMay 1, 21
82UEFA EUROPA LEAGUE THU 1: MAN UNITED/ROMATUDNApr 29, 21
68LIGA MX EN 60TUDNMay 2, 21
65LIGA MX EN 60TUDNApr 30, 21
64LIGA PREMIER: CHELSEA VS FULLHAMUNIVERSOMay 1, 21
52LIGA PREMIER EXTRAUNIVERSOMay 1, 21
47UEFA EUROPA LEAG 21 DT: VILLAREAL V ARSENALGALAVApr 29, 21
43MISION EUROPATUDNMay 3, 21
36FUTBOL PICANTEESPN DEPMay 1, 21

source: ShowBuzzDaily


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