HELLTOWN BEER: cable tv ratings

Showing posts with label cable tv ratings. Show all posts

Wednesday, September 22, 2021

TV Soccer Viewership: Sep 14-20

A busy week of soccer on TV last week as we have multiple tournaments going at the same time. In Europe, the Champions League joins a busy EPL schedule (and a Ligue 1 match) - while in the US, it is the regional Champions league along with the exhibition "Leagues Cup" to go along with MLS and Liga MX regular-season games.

NOTES

• It's hard not to call out MLS for poor numbers on both FS1 and ESPN. The start of both College Football and the NFL has completely flattened viewership. Last week, two MLS games didn't land in the top 150 cable shows on the date they aired on FS1 and ESPN's game pulled a shockingly low 115k on Sunday - the 3rd lowest number since the beginning of last year.

• The USWNT game against Paraguay didn't generate a whole lot of interest. US Soccer wants to get this team out there as much as possible, but perhaps sometimes it's better to wait till something more competitive/meaningful comes along. There's a "Team USA" vibe to how they are being treated and I think that hurts any attempts to create a stable league system.

• Over on broadcast TV (not listed below), there was just one game. The NBC matchup between Everton and Aston Villa pulled a strong 631k against heavy Sunday afternoon NFL action.

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US Cable Viewership: Soccer Programs Sep 14-20

Viewers (000)	Event/Game	Network	Date
578	PREMIER LG LIVE STUDIO	NBCSN	9/19
572	PREMIER LEAGUE L: MANUNITED/WEST HAM	NBCSN	9/19
379	LIGA MX SAT: TOLUCA / AMERICA	TUDN	9/18
356	PREMIER LEAGUE L: ARSENAL/BURNLEY	NBCSN	9/18
295	PREMIER LG LIVE STUDIO	NBCSN	9/18
292	USA SOCCER WOMEN L: PARAGUAY/USA	ESPN2	9/16
260	UEFA CHAMP LEAGUE TUE 2: BARCA VS BAYERN	TUDN	9/14
253	CONCACAF CHAMPIONS L: PHIL / AMERICA	TUDN	9/15
246	LIGA MX: MONTERREY VS TIGRES	FOX DEP	9/19
232	UEFA CHAMPIONS LEAGUE: BRUGGE VS PSG	TUDN	9/15
216	CONCACAF CHAMPIONS: CRUZ AZUL/MONTERREY	TUDN	9/16
212	PREMIER LEAGUE L: BRENTFORD/WOLVES	NBCSN	9/18
202	PREMIER LEAGUE L: SOUTHAMPTON/MAN CITY	USA	9/18
201	LEAGUES CUP L: LE?N VS. PUMAS UNAM	TUDN	9/15
177	LEAGUES CUP L: SEATTLE VS. SANTOS LAGUNA	TUDN	9/14
176	LIGA MX L: LEON / FC JUAREZ	TUDN	9/18
174	LIGA MX L: NECAXA / ATLAS	TUDN	9/17
167	PREMIER LEAGUE L: LEEDS/NEWCASTLE	NBCSN	9/17
158	LIGA MX SAT 2: MAZATLAN / UNAM	TUDN	9/18
153	MAJOR LEAGUE SOCCER L: PORTLAND/LAFC	FS1	9/19
144	UEFA CHAMP LEAGUE: YOUNG BOYS/MAN UNITED	TUDN	9/14
129	LIGA MX PT SUN: CRUZ AZUL / QUERETARO	TUDN	9/19
128	LIGA PREMIER EXTRA	UNIVERSO	9/18
124	MISION EUROPA L	TUDN	9/15
119	UEFA CHAMPIONS LEAG 21 EF: FC INTER/REAL	GALA	9/15
115	MLS REGULAR SEASON L: PHIL/ORLANDO	ESPN	9/19
112	UEFA CHAMP LEAGUE: BESIKTAS/ DORTMUND	TUDN	9/15
109	LEAGUES CUP L: SEATTLE/SANTOS LAGUNA	ESPN2	9/14
105	LIGA PREMIER: ASTON VILLA VS EVERTON	UNIVERSO	9/18
100	MISION EUROPA TUE	TUDN	9/14
84	LIGUE 1 – L: PARIS SAINT GERMAIN VS. LYON	BEIN ESP	9/19
69	LIGA MX – D: SANTOS VS PUEBLA	FOX DEP	9/20
65	FUTBOL CENTRAL L	TUDN	9/19

source: showbuzzydaily, spoilertv, helltownbeer

Share of minutes on cable last week:

Wednesday, December 16, 2020

US Cable Soccer Viewership, Dec 8-14

L W Johnson

Liga MX and the Premier league own the cable viewership list this week. MLS finished up its season over on traditional broadcast TV with a Cup Final of 1.07m viewers. Over on NBC (same day, just earlier), the EPL matchup between Manchester City and Manchester United pulled in 973k.

Meanwhile, the clubhouse leader was the Liga MX final series between Leon and Pumas UNAM. It averaged 2.43 million viewers on Univision.

MLS will be happy with the way it finished the Playoffs and Cup Final. Two games on traditional TV with close to a million viewers mark a couple highs for them. I think it has to do with the efficiency with which the playoffs were played due to Covid-19.

Usually, MLS gets lost in the trees a bit trying to finish the season. It takes a couple months and there can be a couple weeks between rounds due to international break and the league insists on playing home/home two-game ties in order to pull an extra gate.

Single elimination, with short spells between games, worked for MLS. It'll be interesting if they do something similar next year or stick with the lazy format they usually use.

US Cable Soccer programs, Dec 8-14

Viewers (000)	Event/Game	Network	Date
809	LIGA MX PT SUN: LEON VS. PUMAS UNAM	TUDN	13-Dec-20
514	PREMIER LEAGUE L: LIVERPOOL/FULHAM	NBCSN	13-Dec-20
497	LIGA MX THU: FINAL: UNAM VS. LEON	TUDN	10-Dec-20
388	UEFA CHAMPIONS LEAGUE: BARCA VS. JUVE	TUDN	8-Dec-20
330	PREMIER LEAGUE L: BURNLEY/ARSENAL	NBCSN	13-Dec-20
327	PREMIER LEAGUE L: TOTTENHAM/PALACE	NBCSN	13-Dec-20
248	FUTBOL CENTRAL PT SUN	TUDN	13-Dec-20
246	PREMIER LG LIVE STUDIO	NBCSN	13-Dec-20
186	UEFA CHAMP LEAGUE: REAL MADVS. BORUSSIA	TUDN	9-Dec-20
174	PREMIER LEAGUE L: WEST HAM/LEEDS	NBCSN	11-Dec-20
161	FUTBOL CENTRAL THU	TUDN	10-Dec-20
155	PREMIER LEAGUE GOAL ZONE	NBCSN	13-Dec-20
135	LINEA DE CUATRO L	TUDN	13-Dec-20
127	PREMIER LEAGUE L: SHEFFIELD/SOUTHAMPTON	NBCSN	13-Dec-20
118	LIGA MX FEMENIL: TIGRES UANL / MONTERREY	TUDN	14-Dec-20
62	LINEA DE CUATRO	TUDN	8-Dec-20

Just a quick note on why I only track cable - It's the proverbial apples to apples for the most part. "Traditional TV" is just what it means. ABC, CBS, FOX over-the-air channels. Viewership on those stations is much higher due to them being in many (many) more homes. Differences in subscribers do exist in cable land (TUDN has about half the subscribers of ESPN) but for the most part, it's a place where fans seek out what they want to watch.

Sunday, December 6, 2020

MLS cable viewership, by team