Wednesday, February 7, 2024

Soccer Viewership: Jan 28 - Feb 4

Peacock sets another streaming record with the Arsenal/Liverpool matchup on Sunday.

Highlights/Lowlights:

• The PL soaked up 55% of all watched soccer over the weekend.

• Peacock topping 1m is a big deal in the streaming world. That's "average minute audience" which is a like-for-like to how Nielsen measures. 1m is a sort of magic number for soccer (at least for me). Hit that on a single network and it is a thing.

• Liga MX tops 1m for the first time this year on Univision. Club America.

• There was very little interest in the FIFA 2026 World Cup schedule event on both FOX and Telemundo.

• La Liga scores another non-Real/Barca match on the list.

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US TV Viewership: JAN 29 - FEB 4
PREMIER LEAGUE
LIGA MX (Mexican Soccer)
MAJOR LEAGUE SOCCER
Viewers (000)Event/GameNetworkDate
1,150PREMIER LEAGUE: ARSENAL/LIVERPOOLPEACOCK2/4
1,024LIGA MX: AMERICA/MONTERREY+TUNI2/3
782LIGA MX: TIGRES UANL/UNAM+TUNI2/3
387PREMIER LEAGUE: TOTTENHAM/EVERTONUSA2/3
387PREMIER LEAGUE: WOLVES/CHELSEAUSA2/4
382ZONA MIXTATEL2/4
371PREMIER LEAGUE: CRYSTAL PALACE/BRIGHTONUSA2/3
305FIFA WC26 SCHEDULE REVEALFOX2/4
299PREMIER LEAGUE: MANCHESTER UNITED/WOLVESUSA2/1
267ZONA MIXTA - SATTEL2/3
264PREMIER LEAGUE: BRENTFORD/TOTTENHAMUSA1/31
217FIFA WC26 SCHEDULE REVEALTEL2/4
202PREMIER LEAGUE: NEWCASTLE/ASTON VILLAUSA1/30
188FUTBOL CENTRAL SATUNI2/3
184LIGA PREMIER 3ERTEL2/4
180PREMIER LG LIVE STUDIOUSA2/4
175LA LIGA: ALAVES/BARCELONAESPND2/3
163PREMIER LG LIVE STUDIOUSA2/1
155PREMIER LEAGUE GOAL ZONEUSA2/1
143PREMIER LG LIVE STUDIOUSA1/30
135LA LIGA: GIRONA/REAL SOCIEDADESPND2/3
125PREMIER LEAGUE GOAL ZONEUSA1/30
124PREMIER LG LIVE STUDIOUSA2/3
122PREMIER LEAGUE: TOTTENHAM/EVERTONTEL2/3
105LIGA MX: MAZATAN/LEONTUDN1/30

sources: Nielsen Data via Sports Media Watch, Spoiler TV, SportsTVRatings

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Note: My primary sources for this data have been shuffling around a bit. I'm trying to keep up but if I'm missing something, let me know. Thank you.

Questions/comments: ljbaby654@gmail.com

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