Club America took the top spot last week (Univision) on an otherwise down week across the board.
Highlights/Lowlights:
• America and Chivas flex their muscles, beyond that numbers were low for Liga MX.
• Liga MX on Univision is down -10% YOY.
• The Premier League remains relatively flat from last year.
• MLS kicked off its season on broadcast TV to a low 284k. It's the 2nd lowest number since the start of Apple's Season Pass launch.
• Beach Soccer doing a bit better than expected.
------------
| US TV Viewership: FEB 19-25 |
| | | |
| PREMIER LEAGUE | | |
| LIGA MX (Mexican Soccer) | | |
| MAJOR LEAGUE SOCCER | | |
| | | |
| Viewers (000) | Event/Game | Network | Date |
| 972 | LIGA MX: AMERICA/CRUZ AZUL +T | UNI | 2/24 |
| 842 | LIGA MX: CHIVAS/UNAM | TEL | 2/24 |
| 720 | PREMIER LEAGUE: MAN CITY/BOURNEMOUTH | NBC | 2/24 |
| 495 | LIGA MX: TIGRES/ATLAS | UNI | 2/24 |
| 436 | FUTBOL CENTRAL PT SAT: LIGA MX SAT +T | UNI | 2/24 |
| 352 | LIGA MX: TOLUCA/TIJUANA | UNI | 2/25 |
| 341 | PREMIER LEAGUE: NOTTINGHAM/ASTON VILLA | USA | 2/24 |
| 308 | PREMIER LEAGUE: BRENTFORD/MAN CITY | USA | 2/20 |
| 302 | PREMIER LEAGUE: LUTON/LIVERPOOL | USA | 2/21 |
| 301 | PREMIER LEAGUE: SHEFFIELD/WOLVES | USA | 2/25 |
| 286 | FUTBOL CENTRAL SUN: LIGA MXSUN +T | UNI | 2/25 |
| 284 | MLS SOCCER: LAFC/SEATTLE | FOX | 2/24 |
| 271 | PREMIER LEAGUE: CRYSTAL PALACE/EVERTON | USA | 2/19 |
| 234 | ZONA MIXTA | TEL | 2/24 |
| 201 | PREMIER LG LIVE STUDIO | USA | 2/20 |
| 195 | ZONA MIXTA | TEL | 2/25 |
| 192 | FIFA-BCH-24-32: BRASIL/ITALIA | TEL | 2/25 |
| 190 | LIGAMX: CHIVAS/UNAM | UNIVERSO | 2/24 |
| 174 | PREMIER LG LIVE STUDIO | USA | 2/21 |
| 173 | PREMIER LEAGUE LG LIVE STUDIO | USA | 2/24 |
| 170 | PREMIER LG LIVE STUDIO | USA | 2/25 |
| 154 | FIFA BCH 24-30: ITALIA/BIELORRUSIA | TEL | 2/24 |
| 134 | LIGA MX: AMERICA/MAZATLAN | TUDN | 2/21 |
| 130 | PREMIER LEAGUE GOAL ZONE | USA | 2/20 |
| 124 | LIGA MX: SANTOS/MAZATLAN | FOXD | 2/25 |
| 110 | LA LIGA: BARCELONA/GETAFE | ESPND | 2/24 |
| 108 | PREMIER LEAGUE GOAL ZONE | USA | 2/19 |
| 107 | PREMIER LG LIVE STUDIO | USA | 2/19 |
| 107 | PREMIER LEAGUE GOAL ZONE | USA | 2/21 |
| 106 | FIFA-BCH-24-31: RI DE IRAN/BIELORRUSIA | TEL | 2/25 |
| 101 | UEFA CHAMPIONS LEAGUE: SSC NAPOLI/BARCELONA | TUDN | 2/21 |
sources: Nielsen Data via Sports Media Watch, Spoiler TV, SportsTVRatings
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Note: My primary sources for this data have been shuffling around a bit. I'm trying to keep up but if I'm missing something, let me know. Thank you.
Questions/comments: ljbaby654@gmail.com
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