Liga MX and the UEFA Champions League top the table this week.
Highlights/Lowlights:
• Club America continues its reign as the most popular club in the United States.
• PSG and Bayern brought the star power and 1.4m total between CBS and Univision. A reminder that Paramount+ also carries these events live. Impressive number altogether.
• MLS showcased a couple of their new(ish) clubs in Charlotte and Atlanta on FOX. Numbers are more or less in line with previous seasons on the network which has me wondering how many are watching on Apple Season Pass. I can tell by the drop in the 18-49 numbers that there may be somewhere around 20-30k over there.
• Premier League numbers on USA Network remain strong; up 5% YOY to date. No match on broadcast this week.
• Liga MX is down -8% on TUDN YOY to date. They had a slow start last Spring but caught up, so it'll be interesting if they can pull that off again. Important to note that Univision games are simulcast on TUDN.
• La Liga, again, is hitting a solid stride. 321k this week on ESPND. As mentioned last week. La Liga is the most watched thing on the network.
• Concacaf Champions League also got going last week. As normal, Eng-lang games do poorly. Span-lang games are a few ticks below Liga MX games on TUDN.
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| US TV Viewership: Mar 7 - Mar 13 |
| | | |
| PREMIER LEAGUE | | |
| LIGA MX (Mexican Soccer) | | |
| MAJOR LEAGUE SOCCER | | |
| | | |
| Viewers (000) | Event/Game | Network | Date |
| 1,133 | LIGA MX SAT 2: TIGRES/AMERICA | UNIVISION | 3/11 |
| 888 | LIGA MX SAT: CRUZ AZUL/UNAM | UNIVISION | 3/11 |
| 862 | UEFA CHAMP LEAGUE-RD16: BAYERN/PSG | CBS | 3/8 |
| 775 | UEFA CHAMP LEAGUE-RD16: CHELSEA/DORTMUND | CBS | 3/7 |
| 590 | UEFA CHAMP LEAGUE: BAYERN/PSG | UNIVISION | 3/8 |
| 547 | LIGA MX EF SAT: ATLAS/LEON | UNIVISION | 3/11 |
| 490 | PREMIER LEAGUE L: CHELSEA/LEICESTER | USA | 3/11 |
| 455 | PREMIER LEAGUE L: MANCITY/CRYSTAL PALACE | USA | 3/11 |
| 419 | PREMIER LEAGUE L: LIVERPOOL/BOURNEMOUTH | USA | 3/11 |
| 418 | LIGA MX SAT 2: TIGRES UANL / AMERICA | TUDN | 3/11 |
| 410 | PREMIER LEAGUE L: WOLVES/NEWCASTLE | USA | 3/12 |
| 393 | PREMIER LG LIVE STUDIO | USA | 3/11 |
| 373 | LIGA MX SAT: CRUZ AZUL / UNAM | TUDN | 3/11 |
| 349 | PREMIER LG LIVE STUDIO | USA | 3/12 |
| 323 | MLS SOCCER: CHARLOTTE/ATLANTA | FOX | 3/11 |
| 321 | LA LIGA L: ATHLETIC CLUB/FC BARCELONA | ESPND | 3/12 |
| 300 | PREMIER LEAGUE L: ASTON VILLA/WEST HAM | USA | 3/12 |
| 297 | PREMIER LG LIVE STUDIO | USA | 3/11 |
| 293 | LIGA MX L: PUEBLA / GUADALAJARA | TUDN | 3/10 |
| 289 | LIGA PREMIER - SUN: NEWCASTLE/WOLVES | TEL | 3/12 |
| 229 | PREMIER LG LIVE STUDIO | USA | 3/12 |
| 226 | PREMIER LEAGUE GOAL ZONE | USA | 3/11 |
| 191 | CONCACAF CHAMPIONS L: C.D. OLIMPIA V. ATLAS | TUDN | 3/8 |
| 182 | LIGA MX EF SAT: ATLAS VS LEON | TUDN | 3/11 |
| 180 | CONCACAF CHAMPIONS L: TIGRES /ORLANDO | TUDN | 3/7 |
| 164 | UEFA CHAMPIONS LEAGUE: R16: FC BAYERN/PSG | TUDN | 3/8 |
| 149 | PREMIER LEAGUE GOAL ZONE | USA | 3/12 |
| 134 | CONCACAF CHAMPIONS: QF: MOTAGUA V PACHUCA | TUDN | 3/9 |
| 117 | PREMIER LG LIVE STUDIO | USA | 3/11 |
| 101 | CONCACAF CHAMPIONS L: VANCOUVER/CD ESPANA | TUDN | 3/8 |
| 98 | CONCACAF CHAMPIONS: QF:ALAJUELENSE V LAFC | TUDN | 3/9 |
| 86 | LA LIGA L: VILLAREAL/REAL BETIS | ESPND | 3/12 |
| 83 | CONCACAF CHAMPIONS L: ALIANZA FC / PHILA | TUDN | 3/7 |
| 80 | UEFA CHAMPS LEAGUE: R16: CHELSEA V DORTMUND | TUDN | 3/7 |
| 79 | CONCACAF CHAMPIONS: TAURO VS. LEON | TUDN | 3/8 |
| 77 | CONCACAF CHAMP LEAGUE L | FS1 | 3/7 |
| 76 | LIGA PREMIER: CRYSTAL PALACE VS MAN CITY | UNIVERSO | 3/11 |
| 71 | MISION EUROPA L | TUDN | 3/8 |
| 68 | LA LIGA L: SEVILLA/ALMERIA | ESPND | 3/12 |
| 67 | LIGA MX L: PACHUCA / MONTERREY | TUDN | 3/12 |
| 64 | ESPN FOOTBALL CENTER L | ESPND | 3/12 |
| 55 | LA LIGA L: REAL MADRID/ESPANYOL | ESPND | 3/11 |
sources: showbuzzdaily, spoilertv, helltown (analysis)
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