Wednesday, April 3, 2024

Soccer Viewership: MAR 25 - 31

Arsenal vs Manchester City takes the top spot with ease and sets an Eng lang record for the league as well.

Highlights/Lowlights

• The Premier League continues to crowd out Liga MX as the top league on US television.

• 2.6m makes it the top match on the year thus far, edging out USMNT v. Mexico on Univision.

• The NWSL on ION continues to surprise me. We are a few weeks on now and the numbers are steady. Not as much interest on ESPN, however (when considering reach).

• MLS drops to a new broadcast low for the league. Season Pass is certainly taking some viewers, but going behind a paywall reduces reach, in general, and they are suffering for it.

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US TV Viewership: MAR 25 - 31
PREMIER LEAGUE
LIGA MX (Mexican Soccer)
MAJOR LEAGUE SOCCER
Viewers (000)Event/GameNetworkDate
2,590PREMIER LEAGUE: ARSENAL/MAN CITYNBC+TEL+P3/31
1,570PREMIER LEAGUE: ARSENAL/MAN CITYNBC3/31
835PREMIER LEAGUE: BRIGHTON/LIVERPOOLUSA+TEL3/31
737PREMIER LEAGUE: WOLVES/ASTON VILLANBC+TEL3/30
721LIGA MX: UNAM/CRUZ AZUL +TUNI3/30
704LIGA MX: MONTERREY/CHIVASUNI3/30
612PREMIER LEAGUE: BRIGHTON/LIVERPOOLUSA3/31
550PREMIER LEAGUE: ARSENAL/MAN CITYPEACOCK3/31
544PREMIER LEAGUE: WOLVES/ASTON VILLANBC3/30
470PREMIER LEAGUE: ARSENAL/MAN CITYTEL3/31
372PREMIER LEAGUE: WEST HAM/NEWCASTLEUSA3/30
364PREMIER LEAGUE: CRYSTAL PALACE/NOTTINGHAMUSA3/30
333LIGA PREMIER 3ERTEL3/31
298BUNDESLIGA: BAYERN/BORUSSIA DORTMUNDESPN3/30
289ZONA MIXTATEL3/30
247ZONA MIXTATEL3/31
245LA LIGA REAL MADRID/ATHLETIC CLUBESPND3/31
223PREMIER LEAGUE: BRIGHTON/LIVERPOOLTEL3/31
206MLS: ATLANTA/CHICAGOFOX3/31
198NWSL: RACING LOUISVILLE/PORTLAND THORNSION3/30
198PREMIER LG LIVE STUDIOUSA3/31
193PREMIER LEAGUE: WOLVES/ASTON VILLATEL3/30
171NWSL: KANSAS CITY/ANGEL CITYESPN3/30
153FUT INTL AMISTOSO: ARGENTINA/COSTA RICAFOXD3/26
152LA LIGA: BARCELONA/LAS PALMASESPND3/30
149LIGA MX: NECAXA/LEONTUDN3/31
117NWSL: HOUSTON DASH/BAY FCION3/30
116LIGA MX: ATLAS/QUERETAROTUDN3/31
115UEFA EURO QUALIFIERS: WALES/POLANDFS13/26
113NWSL ION MATCH BREAK SHOWION3/30
102FUT INTL AMISTOSO: EL SALVADOR/HONDURASFOXD3/26
-LIGA MX: AMERICA/CLUB ATLETICO SAN LUIS +TUNI3/29

sources: Nielsen Data via Sports Media Watch, Spoiler TV, SportsTVRatings

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Note: My primary sources for this data have been shuffling around a bit. I'm trying to keep up but if I'm missing something, let me know. Thank you.

Questions/comments: ljbaby654@gmail.com


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