Club America on Univision + TUDN takes the top spot this week, but Liga MX remains down -30% over the summer months vs. last year.
Highlights/Lowlights:
• Premier League drops to -8% YOY on NBC but jumps up 4% on USA. Pretty quiet on the Peacock front, but I'm sure there is growth there.
• The USWNT played two games vs. Colombia last week and Span-lang led the way with 439k on Telemundo. TNT's pulled 235k. This mirrors what is happening with the US Men. There's often more interest in the team they are playing than the US itself.
• MLS made a rare appearance last week. Two playoff games on FS1 fail to reach 100k, which matches what the league has pulled all season during this APPLE age of broadcasting. Verses previous years it is down about 50k or so. Games involving Seattle sometimes would jump 200k.
• As for estimates of how many are watching on Season Pass? I still think it's around 30-70k total spread across all the games on at a given time.
• If you see a "+T" or similar it means it is a combined total with the simulcast. Usually, it is Univision + TUDN. You don't see it with, for example, the US Women on TNT and TEL because they are competing networks and it isn't the same broadcast (not a simulcast).
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| US TV Viewership: OCT 23 - 29 |
| | | |
| PREMIER LEAGUE | | |
| LIGA MX (Mexican Soccer) | | |
| MAJOR LEAGUE SOCCER | | |
| | | |
| Viewers (000) | Event/Game | Network | Date |
| 812 | LIGA MX IF SAT: MONTERREY VS AMERICA +T | UNI | 10/28 |
| 631 | LIGA MX-CHIVAS-TEL-UNVSO: VS TIGRES | TEL | 10/28 |
| 603 | NBC PREMIER LEAGUE: NEWCASTLE AT WOLVES | NBC | 10/28 |
| 526 | LIGA MX EF SAT: CRUZ AZUL VS LEON +T | UNI | 10/28 |
| 483 | NBC PREMIER LEAGUE POST: N/A | NBC | 10/28 |
| 479 | LIGA MX SAT: PACHUCA VS PUEBLA +T | UNI | 10/28 |
| 439 | AMISTOSO-FEM-TEL-UNVSO: EE.UU. V. COLOMBIA | TEL | 10/29 |
| 439 | PREMIER LEAGUE L: SHEFFIELD/ARSENAL | USA | 10/28 |
| 401 | LA LIGA: REAL MADRID/FC BARCELONA | ESPD | 10/28 |
| 364 | FUTBOL CENTRAL EF SAT: LIGA MX EF SAT +T | UNI | 10/28 |
| 346 | PREMIER LEAGUE L: EVERTON/WEST HAM | USA | 10/29 |
| 336 | PREMIER LEAGUE L: BRENTFORD/CHELSEA | USA | 10/28 |
| 331 | PREMIER LEAGUE L: TOTTENHAM/CPALACE | USA | 10/27 |
| 311 | USA SOCCER PREGAME: N/A | TBS | 10/26 |
| 298 | PREMIER LG LIVE STUDIO: N/A | USA | 10/29 |
| 289 | PREMIER LG LIVE STUDIO: N/A | USA | 10/28 |
| 287 | PREMIER LEAGUE L: FULHAM/TOTTENHAM | USA | 10/23 |
| 274 | USA SOCCER WOMEN L: USA/COLOMBIA | TBS | 10/26 |
| 235 | USA SOCCER WOMEN L: USA/COLOMBIA | TNT | 10/29 |
| 201 | PREMIER LG LIVE STUDIO: N/A | USA | 10/29 |
| 198 | LIGA MX IF SAT: MONTERREY / AMERICA +UNI | TUDN | 10/28 |
| 177 | LIGA PREMIER 3ER - SUN: N/A | TEL | 10/29 |
| 171 | WELCOME TO WREXHAM: 0210-GRESFORD | FX | 10/24 |
| 137 | PREMIER LG LIVE STUDIO: N/A | USA | 10/27 |
| 134 | WELCOME TO WREXHAM: 0211-YN CODI | FX | 10/24 |
| 125 | UEFA CHAMPIONS LEAGUE: SC BRAGA VS. REAL | TUDN | 10/24 |
| 123 | LIGA PREMIER - SUN AM: WEST HAM V. EVERTON | TEL | 10/29 |
| 122 | PREMIER LG LIVE STUDIO: N/A | USA | 10/23 |
| 121 | PREMIER LEAGUE GOAL ZONE: N/A | USA | 10/23 |
| 109 | USA SOCCER POSTGAME: N/A | TNT | 10/29 |
| 106 | UEFA EUROPA LEA: LIVERPOOL V. TOULOUSE +UMA | TUDN | 10/26 |
| 98 | LIGA MX L: NECAXA / UNAM | TUDN | 10/27 |
| 98 | USA SOCCER PREGAME: N/A | TNT | 10/29 |
| 94 | USA SOCCER POSTGAME: N/A | TBS | 10/26 |
| 93 | ESPN FC L: N/A | ESPN2 | 10/27 |
| 90 | UEFA CHAMPIONS LEA: GALATASARAY/BAYERN +UMA | TUDN | 10/24 |
| 85 | UEFA CHAMPIONS LEAGUE: N/A | TUDN | 10/25 |
| 81 | MLS PLAYOFFS L: ROUND I:ST LOUIS/SKC | FS1 | 10/29 |
| 81 | UEFA CHAMPIONS LEA: BARCA V. SHAKHTAR +UMA | TUDN | 10/25 |
| 77 | MISION EUROPA L: N/A | TUDN | 10/24 |
| 77 | MLS PLAYOFFS L: ROUND I:CINCINNATI/NYR | FS1 | 10/29 |
| 74 | LIGA MX L: MONTERREY / TIJUANA | TUDN | 10/25 |
| 70 | MISION EUROPA L: N/A | TUDN | 10/26 |
| 68 | LIGA MX L: MAZATLAN / QUERETARO | TUDN | 10/27 |
| 67 | GERMAN BUNDESLIGA: E FRANKFURT/B DORTMUND | ESPN2 | 10/29 |
| 58 | LIGA MX: JUAREZ VS SAN LUIS | FOXD | 10/25 |
| 54 | UEFA EUROPA LEAGUE: OLYMPIACOS/WEST HAM | TUDN | 10/26 |
| 42 | FUTBOL CENTRAL 1: + U MA | TUDN | 10/24 |
| 38 | AMISTOSO-FEM-TEL-UNVSO: EE.UU. VS. COLOMBIA | UNIVERSO | 10/29 |
| 38 | FUTBOL CENTRAL L: N/A | TUDN | 10/25 |
| 33 | FUTBOL CLUB L: N/A | TUDN | 10/26 |
| 28 | LIGA MX FEMENIL: ATLAS VS GUADALAJARA | FOXD | 10/24 |
| 28 | MISION EUROPA L: N/A | TUDN | 10/25 |
| 21 | FUTBOL CLUB L: N/A | TUDN | 10/24 |
| 18 | LIGA MX L: ) FC JUAREZ/ATLETICO DE SAN LUIS | FS1 | 10/25 |
| 15 | UEFA CHAMPIONS LEAGUE 1: CELTIC VS ATLETICO | GALA | 10/25 |
| 14 | FUTBOL CENTRAL 1: + UMA | TUDN | 10/25 |
| 11 | LIGA MX PREVIA: JUAREZ VS SAN LUIS | FOXD | 10/25 |
| 9 | FUTBOL PICANTE: N/A | ESPD | 10/26 |
Sources: Nielsen Data via Sports Media Watch, Spoiler TV, SportsTVRatings
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Note: My primary source for this data has changed from ShowBuzzDaily to a combination of Sports TV Ratings, Sports Media Watch and Spoiler TV. My weekly report will be posted on Wednesdays with the exception of holidays.
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