Wednesday, March 17, 2021

Cable Soccer Viewership, Mar 9-15

Two Premier League games top the chart this week with +500k viewership. The Tottenham v Arsenal match lands in the top 10 soccer games this year on cable.

A few notes: 

1. 349k for the Champions League match is a great number for TUDN (in less than half the homes of some of the other networks). 

2. The Premier League Studio numbers continue to play well on NBCSN. 

3. Basketball, predictably, is dominating March. College Basketball (Men's) has half the top 20 sporting events. NBA 8. The other two are UFC and NASCAR.

4. The most viewed soccer game/show in 2021 is the Manchester Derby - It is the only soccer game in the top 50 sporting events on cable this year at 48th.

5. The most viewed NHL match is 65th on the year.

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US Cable Viewership: Soccer Programs Mar 9 - 15
Viewers (000)Event/GameNetworkDate
576PREMIER LEAGUE L: TOTTENHAM/ARSENALNBCSNMar 14, 21
524PREMIER LEAGUE L: WEST HAM/MAN UNITEDNBCSNMar 14, 21
364PREMIER LG LIVE STUDIONBCSNMar 14, 21
349UEFA CHAMPIONS LEAGUE: PSG / BARCELONATUDNMar 10, 21
332PREMIER LEAGUE L: WEST BROM/CRYSTAL PALACENBCSNMar 13, 21
291PREMIER LEAGUE L: CHELSEA/LEEDSNBCSNMar 13, 21
288LIGA MX SAT 2: CRUZ AZUL / MONTERREYTUDNMar 13, 21
288PREMIER LEAGUE L: LIVERPOOL/WOLVESNBCSNMar 15, 21
257LIGA MX SAT: TIGRES / MAZATLANTUDNMar 13, 21
244FUT-EST-CHIVAS-TEL-UNVSO: GUAD VS AMERICAUNIVERSOMar 14, 21
239PREMIER LG LIVE STUDIONBCSNMar 13, 21
235LIGA MX L: FC JUAREZ / UNAMTUDNMar 12, 21
233LIGA MX: MONTERREY VS LEONFOX DEPMar 10, 21
232UEFA CHAMP LEAGUE TUE 1: JUVE FC V. FC PORTTUDNMar 9, 21
221PREMIER LG LIVE STUDIONBCSNMar 13, 21
188LIGA MX L: PUEBLA / ATLASTUDNMar 12, 21
187LIGA MX L: QUERETARO / ATLETICO SAN LUISTUDNMar 14, 21
180LIGA MX L: LEON / NECAXATUDNMar 15, 21
150LALIGA SANTANDER MRQ-L: REAL VS. ELCHEBEIN ESPMar 13, 21
150PREMIER LEAGUE L: SOUTHAMPTON/MAN CITYNBCSNMar 10, 21
123LALIGA SANTANDER MRQ-L: BARCA VS. HUESCABEIN ESPMar 15, 21
108FUTBOL CENTRAL LTUDNMar 15, 21
104PREMIER LEAGUE GOAL ZONENBCSNMar 15, 21
103FUTBOL ESTEL CHIVAS EXTRAUNIVERSOMar 14, 21
84LIGA MX SUN: TOLUCA / PACHUCATUDNMar 14, 21
80FUTBOL PICANTE      LESPN DEPMar 14, 21
74FUTBOL CLUB LTUDNMar 9, 21


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