Soccer Viewership: NOV 21-DEC 26

Catching up on all the non-World Cup soccer-related programming that took place during the World Cup and the week after.

Highlights/Lowlights:

• Two major tournaments took place during the World Cup. (1) Copa por Mexica (like the FA Cup of Mexico) and the Men's and Women's NCAA Tournament for soccer.

• The return of the Premier League on Boxing Day did very well. Measurably up from 2020 and 2021

Boxing Day Averages
451k - 2020 (Saturday)
365k - 2021 (Sunday)
550k - 2022 (Monday)

• Copa Por Mexico seems to be a moving target year to year (similar to the US Open Cup, I suppose). While the numbers aren't blowing anyone's hair back, they were consistent. Likely because this year's tournament was a bit more tidy, taking place over a couple weeks.

• ESPNU carried both the Men's and Women's NCAA tournaments. More or less the semi and final did okay for ESPNU programming that lives off non-basketball and football NCAA tournament events.

• Some might be wondering why I separate the World Cup - I do it because it is more like the Olympics than soccer. I do think that some viewers might peel off and watch the PL and stick with it (because that's where most of the talent and stars seem to play), but I don't see it really doing much for the other leagues on US TV.

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US TV Viewership: Nov 21 - Dec 26
	PREMIER LEAGUE
	LIGA MX (Mexican Soccer)
	MAJOR LEAGUE SOCCER
Viewers (000)	Event/Game	Network	Date
795	PREMIER LEAGUE L: LIVERPOOL/ASTON VILLA	USA	12/26
787	COPA POR MEXICO: TOLUCA V AMERICA	UNIVISION	12/19
541	COPA POR MEXICO: CHIVAS V SANTOS	UNIVISION	12/19
504	PREMIER LG LIVE STUDIO	USA	12/26
482	PREMIER LEAGUE L: NEWCASTLE/LEICESTER	USA	12/26
468	PREMIER LG LIVE STUDIO	USA	12/26
374	PREMIER LEAGUE L: TOTTENHAM/BRENTFORD	USA	12/26
346	PREMIER LG LIVE STUDIO	USA	12/26
293	COPA POR MEXICO L: GROUP: TIGRES / CHIVAS	TUDN	12/22
264	PREMIER LG LIVE STUDIO	USA	12/26
208	COPA-HOME 12/18-TEL-UNVSO	UNIVERSO	12/18
196	COPA POR MEXICO L: GROUP: UNAM / AMERICA	TUDN	12/23
190	COPA POR MEXICO: GROUP: CHIVAS MAZATLAN	TUDN	12/16
162	COPA POR MEXICO 1: GROUP: TOLUCA/AMERICA	TUDN	12/19
158	COPA POR MEXICO 2 : GROUP: ATLAS / SANTOS	TUDN	12/12
158	COPA POR MEXICO 2: GROUP: CHIVAS/SANTOS	TUDN	12/19
157	COPA POR MEXICO L: GROUP: ATLAS / MAZATLAN	TUDN	12/20
152	COPA POR MEXICO L: GROUP: TOLUCA/CRUZ AZUL	TUDN	12/22
146	COPA POR MEXICO: GROUP: AMERICA / NECAXA	TUDN	12/15
146	COPA POR MEXICO L: GROUP: UNAM/CRUZ AZUL	TUDN	12/16
137	NCAA MENS SOCCER T: INDIANA/SYRACUSE	ESPNU	12/12
135	COPA POR MEXICO L: GROUP: MAZATLAN/SANTOS	TUDN	12/23
123	COPA POR MEXICO: GROUP: CRUZ AZUL/NECAXA	TUDN	12/12
121	COPA POR MEXICO 12/17: GROUP:  TIGRES/ATLAS	TUDN	12/17
113	COPA POR MEXICO L: GROUP: UNAM / TOLUCA	TUDN	12/13
108	COPA POR MEXICO L: GROUP: TOLUCA / NECAXA	TUDN	12/26
100	FUTBOL CENTRAL L	TUDN	12/17
99	COPA POR MEXICO L: GROUP: UNAM / NECAXA	TUDN	12/20
88	COPA POR MEXICO L: GROUP: TIGRES/MAZATLAN	TUDN	12/13
88	LIGA PREMIER: ASTON VILLA VS LIVERPOOL	UNIVERSO	12/26
77	ESPN FC	ESPN	12/18
76	WMNS COLL SOCCER T: NORTH CAROLINA/UCLA	ESPNU	12/5
74	REPUBLICA DE LA COPA	TUDN	12/10
72	HOY COP 11/29-TEL-UNVSO 2	UNIVERSO	11/29
72	REPUBLICA DE LA COPA	TUDN	12/9
71	WMNS COLL SOCCER TOURN  L: ALABAMA/UCLA	ESPNU	12/2
68	NCAA MENS SOCCER T: CREIGHTON/SYRACUSE	ESPNU	12/9
62	ESPN FC	ESPN	12/11
54	HOY COPA 12/1-TEL-UNVSO 2	UNIVERSO	12/1
48	NCAA MENS SOCCER T: PITTSBURGH/INDIANA	ESPNU	12/9
46	ESPN FC   L	ESPN2	12/18
44	REPUBLICA DE LA COPA	TUDN	11/24
40	PARTIDO AMISTOSO L: ATHLETIC BILBAO /CHIVAS	TUDN	12/11
39	COPA-HOME 12/18-UNVSO-R	UNIVERSO	12/18
35	REPUBLICA DE LA COPA SUN	TUDN	12/11
27	REPUBLICA DEPORTIVA SUN	TUDN	12/25
21	FUTBOL PICANTE AFT     L	ESPND	11/24
21	REPUBLICA DE LA COPA SUN	TUDN	12/18

sources: showbuzzdaily, spoilertv, helltown (analysis)

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