Wednesday, March 13, 2024

Soccer Viewership: MAR 4 - 11

Man City v. Liverpool take the top spot and set a pay-tv record for a soccer league on US TV.

Highlights/Lowlights:

• The PL match on USA is the most watched pay-tv soccer league game I have going back to Jan 1, 2020. NBC Sports PR stated it was their most watched on "cable."

• Club America is dragging along the rest of Liga MX at the moment.

• Liga MX is down double digits YOY (Jan-now) on both Univision and Telemundo.

• The PL on NBC is flat YOY, down measurably on USA.

• Messi's Concacaf Champions Cup match vs. Nashville didn't pull much interest. 137k on FS2 and 101k on TUDN. There was no simulstream of this match on Apple or elsewhere. Chivas v. America's CCC match pulled more on TUDN 299k. 

This should be a concern to both MLS and Apple.

• The Women's Gold Cup wrapped up. Decent interest on ESPND for this event. It's hard to get windows on major networks this time of year.

----------

US TV Viewership: MAR 4 - MAR 11
PREMIER LEAGUE
LIGA MX (Mexican Soccer)
MAJOR LEAGUE SOCCER
Viewers (000)Event/GameNetworkDate
1,709PREMIER LEAGUE: MAN CITY/LIVERPOOLUSA+TEL3/10
1,143PREMIER LEAGUE: MAN CITY/LIVERPOOLUSA3/10
956LIGA MX: AMERICA/TIGRES +TUNI3/9
838PREMIER LEAGUE: BRENTFORD/ARSENALNBC3/9
770LIGA MX: CHIVAS/LEON3/9
660LIGA MX: CHIVAS/LEONTEL3/9
608PREMIER LEAGUE: TOTTENHAM/ASTON VILLAUSA+TEL3/10
566PREMIER LEAGUE: MAN CITY/LIVERPOOLTEL3/10
460PREMIER LEAGUE: TOTTENHAM/ASTON VILLAUSA3/10
450LIGA MX: PACHUCA/QUERETARO +TUNI3/9
387PREMIER LEAGUE: EVERTON/MANCHESTER UNITEDUSA3/9
371PREMIER LEAGUE: LUTON/CRYSTAL PALACEUSA3/9
299CONCACAF CHAMPS CUP: CHIVAS/AMERICATUDN3/5
280WOMENS GOLD CUP FINAL: USWNT/BRAZILESPND3/10
238CONCACAF CHAMPS CUP: NASHVILLE/MIAMIFS2+TUDN3/7
233WOMENS GOLD CUP: BRAZIL/MEXICOESPND3/5
208LA LIGA: REAL MADRID/CELTA DE VIGOESPND3/10
179PREMIER LEAGUE: ARSENAL/SHEFFIELDUSA3/4
148LIGA MX: SANTOS/CRUZ AZULFOXD3/9
148PREMIER LEAGUE: TOTTENHAM/ASTON VILLAUSA+TEL3/10
139WOMENS GOLD CUP: CANADA/USWNTESPND3/5
137CONCACAF CHAMPS CUP: NASHVILLE/MIAMIFS23/7
117LA LIGA: BARCELONA/MALLORCAESPND3/8
110LIGA MX: CHIVAS/LEONUNIVERSO3/9
107CONCACAF CHAMPS CUP: PHIL UNION/PACHUCAFS23/5
101CONCACAF CHAMPS CUP: NASHVILLE/MIAMITUDN3/7

sources: Nielsen Data via Sports Media Watch, Spoiler TV, SportsTVRatings

----------------

Note: My primary sources for this data have been shuffling around a bit. I'm trying to keep up but if I'm missing something, let me know. Thank you.

Questions/comments: ljbaby654@gmail.com


Wednesday, March 6, 2024

Soccer Viewership: Feb 26 - MAR 4

Peacock and the Premier League's Manchester Derby take the top spat last week.

Highlights/Lowlights:

• Peacock takes the top spot for the 2nd time this year with a PL match.

• Club America and Chivas pop back up to the 900s. 

• Messi makes his way to FOX with 441k. Lower than expected. FOX and MLS are on life support not that the league is on Season Pass.

• Apple nor MLS has said anything about streaming figures. If Messi pulled a big number, they'd say something.

• You can set your watch to La Liga on ESPND.

----------------

US TV Viewership: FEB 26 - MAR 4
PREMIER LEAGUE
LIGA MX (Mexican Soccer)
MAJOR LEAGUE SOCCER
Viewers (000)Event/GameNetworkDate
1,100PREMIER LEAGUE: MAN CITY/MAN UNITEDPEACOCK3/4
978LIGA MX: CRUZ AZUL/CHIVAS +TUNI3/2
906LIGA MX: ATLAS/CLUB AMERICA +TUNI3/2
517MLS SOCCER: MIAMI/ORLANDOFOX+FOXD3/2
477LIGA MX: TOLUCA/TIGRES +TUNI3/2
441MLS SOCCER: MIAMI/ORLANDOFOX3/2
416PREMIER LEAGUE: ASTON VILLA/LUTON TOWNUSA3/2
413PREMIER LEAGUE: BOURNEMOUTH/BURNLEYUSA+TEL3/4
320LA LIGA: ATHLETIC CLUB/BARCELONAESPND3/4
307PREMIER LEAGUE: WEST HAM/EVERTONUSA3/2
298PREMIER LEAGUE: BOURNEMOUTH/BURNLEYUSA3/4
293ZONA MIXTATEL3/2
275FUTBOL CENTRAL LIGA MX SATUNI3/2
257WOMEN'S GOLD CUP: USWNT/COLOMBIAESPND3/4
255PREMIER LEAGUE: BRENTFORD/WEST HAMUSA2/26
239LA LIGA: VALENCIA/REAL MADRIDESPND3/2
215ZONA MIXTATEL3/4
205WOMEN'S GOLD CUP: MEXICO/PARAGUAYESPND3/4
162LIGA PREMIER 3ER - SUN: N/ATEL3/4
160WOMEN'S GOLD CUP: USWNT/MEXICOESPND2/26
154LIGA MX: MAZATALAN/NECAXATUDN3/1
138PREMIER LG LIVE STUDIOUSA3/4
137PREMIER LG LIVE STUDIOUSA2/26
132PREMIER LEAGUE GOAL ZONEUSA2/26
130LA LIGA: MALLORCA/GIRONAESPND3/4
115PREMIER LEAGUE: BOURNEMOUTH/BURNLEYTEL3/4
107FUTBOL PICANTEESPND3/4
76MLS SOCCER: MIAMI/ORLANDOFOXD3/2

sources: Nielsen Data via Sports Media Watch, Spoiler TV, SportsTVRatings

----------------

Note: My primary sources for this data have been shuffling around a bit. I'm trying to keep up but if I'm missing something, let me know. Thank you.

Questions/comments: ljbaby654@gmail.com


Thursday, February 29, 2024

Soccer Viewership: Feb 19-25

Club America took the top spot last week (Univision) on an otherwise down week across the board.

Highlights/Lowlights:

• America and Chivas flex their muscles, beyond that numbers were low for Liga MX.

• Liga MX on Univision is down -10% YOY.

• The Premier League remains relatively flat from last year.

• MLS kicked off its season on broadcast TV to a low 284k. It's the 2nd lowest number since the start of Apple's Season Pass launch.

• Beach Soccer doing a bit better than expected.

------------

US TV Viewership: FEB 19-25
PREMIER LEAGUE
LIGA MX (Mexican Soccer)
MAJOR LEAGUE SOCCER
Viewers (000)Event/GameNetworkDate
972LIGA MX: AMERICA/CRUZ AZUL +TUNI2/24
842LIGA MX: CHIVAS/UNAMTEL2/24
720PREMIER LEAGUE: MAN CITY/BOURNEMOUTHNBC2/24
495LIGA MX: TIGRES/ATLASUNI2/24
436FUTBOL CENTRAL PT SAT: LIGA MX SAT +TUNI2/24
352LIGA MX: TOLUCA/TIJUANAUNI2/25
341PREMIER LEAGUE: NOTTINGHAM/ASTON VILLAUSA2/24
308PREMIER LEAGUE: BRENTFORD/MAN CITYUSA2/20
302PREMIER LEAGUE: LUTON/LIVERPOOLUSA2/21
301PREMIER LEAGUE: SHEFFIELD/WOLVESUSA2/25
286FUTBOL CENTRAL SUN: LIGA MXSUN +TUNI2/25
284MLS SOCCER: LAFC/SEATTLEFOX2/24
271PREMIER LEAGUE: CRYSTAL PALACE/EVERTONUSA2/19
234ZONA MIXTATEL2/24
201PREMIER LG LIVE STUDIOUSA2/20
195ZONA MIXTATEL2/25
192FIFA-BCH-24-32: BRASIL/ITALIATEL2/25
190LIGAMX: CHIVAS/UNAMUNIVERSO2/24
174PREMIER LG LIVE STUDIOUSA2/21
173PREMIER LEAGUE LG LIVE STUDIOUSA2/24
170PREMIER LG LIVE STUDIOUSA2/25
154FIFA BCH 24-30: ITALIA/BIELORRUSIATEL2/24
134LIGA MX: AMERICA/MAZATLANTUDN2/21
130PREMIER LEAGUE GOAL ZONEUSA2/20
124LIGA MX: SANTOS/MAZATLANFOXD2/25
110LA LIGA: BARCELONA/GETAFEESPND2/24
108PREMIER LEAGUE GOAL ZONEUSA2/19
107PREMIER LG LIVE STUDIOUSA2/19
107PREMIER LEAGUE GOAL ZONEUSA2/21
106FIFA-BCH-24-31: RI DE IRAN/BIELORRUSIATEL2/25
101UEFA CHAMPIONS LEAGUE: SSC NAPOLI/BARCELONATUDN2/21

sources: Nielsen Data via Sports Media Watch, Spoiler TV, SportsTVRatings

----------------

Note: My primary sources for this data have been shuffling around a bit. I'm trying to keep up but if I'm missing something, let me know. Thank you.

Questions/comments: ljbaby654@gmail.com