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Thursday, February 29, 2024

Soccer Viewership: Feb 19-25

Club America took the top spot last week (Univision) on an otherwise down week across the board.

Highlights/Lowlights:

• America and Chivas flex their muscles, beyond that numbers were low for Liga MX.

• Liga MX on Univision is down -10% YOY.

• The Premier League remains relatively flat from last year.

• MLS kicked off its season on broadcast TV to a low 284k. It's the 2nd lowest number since the start of Apple's Season Pass launch.

• Beach Soccer doing a bit better than expected.

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US TV Viewership: FEB 19-25
PREMIER LEAGUE
LIGA MX (Mexican Soccer)
MAJOR LEAGUE SOCCER
Viewers (000)Event/GameNetworkDate
972LIGA MX: AMERICA/CRUZ AZUL +TUNI2/24
842LIGA MX: CHIVAS/UNAMTEL2/24
720PREMIER LEAGUE: MAN CITY/BOURNEMOUTHNBC2/24
495LIGA MX: TIGRES/ATLASUNI2/24
436FUTBOL CENTRAL PT SAT: LIGA MX SAT +TUNI2/24
352LIGA MX: TOLUCA/TIJUANAUNI2/25
341PREMIER LEAGUE: NOTTINGHAM/ASTON VILLAUSA2/24
308PREMIER LEAGUE: BRENTFORD/MAN CITYUSA2/20
302PREMIER LEAGUE: LUTON/LIVERPOOLUSA2/21
301PREMIER LEAGUE: SHEFFIELD/WOLVESUSA2/25
286FUTBOL CENTRAL SUN: LIGA MXSUN +TUNI2/25
284MLS SOCCER: LAFC/SEATTLEFOX2/24
271PREMIER LEAGUE: CRYSTAL PALACE/EVERTONUSA2/19
234ZONA MIXTATEL2/24
201PREMIER LG LIVE STUDIOUSA2/20
195ZONA MIXTATEL2/25
192FIFA-BCH-24-32: BRASIL/ITALIATEL2/25
190LIGAMX: CHIVAS/UNAMUNIVERSO2/24
174PREMIER LG LIVE STUDIOUSA2/21
173PREMIER LEAGUE LG LIVE STUDIOUSA2/24
170PREMIER LG LIVE STUDIOUSA2/25
154FIFA BCH 24-30: ITALIA/BIELORRUSIATEL2/24
134LIGA MX: AMERICA/MAZATLANTUDN2/21
130PREMIER LEAGUE GOAL ZONEUSA2/20
124LIGA MX: SANTOS/MAZATLANFOXD2/25
110LA LIGA: BARCELONA/GETAFEESPND2/24
108PREMIER LEAGUE GOAL ZONEUSA2/19
107PREMIER LG LIVE STUDIOUSA2/19
107PREMIER LEAGUE GOAL ZONEUSA2/21
106FIFA-BCH-24-31: RI DE IRAN/BIELORRUSIATEL2/25
101UEFA CHAMPIONS LEAGUE: SSC NAPOLI/BARCELONATUDN2/21

sources: Nielsen Data via Sports Media Watch, Spoiler TV, SportsTVRatings

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Note: My primary sources for this data have been shuffling around a bit. I'm trying to keep up but if I'm missing something, let me know. Thank you.

Questions/comments: ljbaby654@gmail.com


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